YOYO World is an industry leader that distributes tween to teen-focused toy and cosmetic products through wholesale, retail, and direct-to-consumer channels. We offer a range of categories including DIY crafts, compounds, toys that cater to different age groups from fidget toys to general play as well as HBA, bath, essentials and emergency goods. For over a decade, YOYO has been transforming traditional ideas of play and toys, bringing to you YOYO World, "All Things Loved"!

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At YOYO, we are trend and fashion-focused, bringing to life a variety of products that cater to kids with a special love for toys. Our success in the industry is evident through the launch of the most successful trend products in kid categories, such as our brand of Squeezeables™ Squishie toys, Bath Bomb Surprises, and DIY Slime kits.